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  1. Andrea
    June 5, 2009 at 4:26 am | |

    6. An American funny T shirts maker in Miami printed shirts for the Spanish
    market which promoted the Pope’s visit. Instead of “I saw the Pope” (el Papa), the shirts read “I saw the potato” (la papa).


  2. April 5, 2010 at 1:13 pm | |

    One web site owner decided to create his own negative newspaper marketing campaign on the principle that people prefer bad news:

    On the 5th April a new text reminder service decided to mailshot parts of Henley having identified it as the richest county in England.

    One local resident in St Andrew’s Road in Henley already angry after a winter of refuse discontent and fears of stealth taxes on collection services became angrier because the hand-delivered mailshot contained the word “BIN”. Also one of the men hand-delivering the mailshots was already involved in a previous bin-debacle when wheelie bins were mis-delivered in Oxfordshire when the van driver couldn’t map-read. He was unavailable to comment.

    The binreminded web site owner responded “I guess local knowledge is important when marketing a new service or product. We would consider rebranding the product if there is enough demand in Henley. Also next time we’ll make sure the mailshot delivery people are able to map read”.